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Validate GA4 and dataLayer events in real time. Helps marketing teams track, inspect and debug events without code. Event Validator is a Chrome extension designed for marketers, growth teams, and data analysts who need a fast, code-free way to validate GA4 events, monitor dataLayer pushes, and debug event tracking setups in real time. Whether you're launching a new campaign, optimizing your website’s conversion funnel, or auditing Google Tag Manager implementations, Event Validator gives you clear, immediate insights into how your events are firing. As soon as a dataLayer.push occurs, the extension captures it and displays the full event—complete with syntax-highlighted JSON—in a user-friendly interface. You can filter events by name or parameter, and matching values are automatically highlighted, making it easy to verify that your Google Analytics 4 (GA4) and conversion tracking events are working as expected. No more digging through console logs or guessing what’s going wrong behind the scenes. The extension also includes powerful tools for collaboration and reporting. With just one click, you can copy individual events or export them all. Need to go deeper? You can send your data to the integrated Analyzer tool at https://www.eventvalidator.com for further breakdowns. It also resets event logs automatically when you switch tabs or domains, ensuring your workspace stays focused and relevant. Designed with marketers and growth professionals in mind, Event Validator simplifies a process that’s traditionally been technical and time-consuming. Whether you’re validating your GA4 setup, analyzing funnel drop-offs, or performing a tracking audit for a client, Event Validator provides the clarity and control you need to move fast and make informed decisions. Take control of your event tracking, eliminate blind spots in your analytics setup, and ensure every GA4 event and dataLayer push is firing correctly—with Event Validator.
TagHound - Analytics/GTM/Pixel Debugger
Debug Google Analytics, Google Tag Manager dataLayer, Google Ads, Facebook Ads & +18 ad platforms pixels: Twitter, TikTok and more TagHound Analytics/GTM/Pixel Debugger by Assaf Trafikant helps you validate your analytics tools implementation as well as ad platforms pixels and Google Tag Manager dataLayer events - all in one tool. It works all the time for all the supported platforms at once. In total, TagHound Analytics/GTM/Pixel Debugger supports 22 analytics and ad platforms, including Google Analytics 4 (and older versions) & Google Tag Manager (events and dataLayer viewer), to give you a holistic tracking and pixel analysis experience. Just navigate to any page, open your DevTools panel (F12), or click the extension icon (less information) and it will show you all your pixels and events, with a never-seen-before error validation (over 1200 validation rules). Just click the event to see all the data in a clear format, grouped by attributes. TagHound Analytics/GTM/Pixel Debugger allows you to group events by type, performance and attributes. You can RECORD your debugging activity while navigating through any website and even export the results. TagHound Analytics/GTM/Pixel Debugger his all-in-one tool, giving you a clear high-level overview as well as detailed data harmonization between all platforms . Three ways to see and debug the events ================================= 🟩 Clicking the extension icon 🟩 Using DevTools 🟩 On-screen toast messages TagHound Analytics debugger & Ad platforms pixel helper features ====================================================== 🟥 Read all supported pixels at once 🟥 Clear view of each pixel parameters, grouped into categories with over 1200 validation rules 🟥 Filter pixels by type 🟥 Record activity across page and export the results 🟥 Group tags by type/ad platforms 🟥 Sort tags by execution time, platforms, etc. 🟥 Exclude domains from being tracked by the extension to optimize performance Google Tag Manager features ======================== 🟨 dataLayer viewer 🟨 You can change the dataLayer name (the default dataLayer will always be tracked) 🟨 In the "Options" screen (the gear icon) you can add enhancements to Google Tag Manager Assistant (see pictures above): 🟪 Sort tags alphabetically 🟪 Highlight tags fired multiple times 🟪 Highlight tags with errors 🟪 Hide paused tags Release notes ============ 1.3.4 - Temporary removal of custom endpoints 1.3.2,1.3.3 - Minor bug fix 1.3.1 - Updating GA4 debugger, minor UI changes 1.3.0 - Supporting S2S custom endpoints 1.2.6 - Fixing Google Tag Assistant enhancements 1.2.5 - Update to GA4 debugger (new EU endpoints), design adjustments 1.2.2 - Update to GA4 debugger (privacy sandbox fine-tuning) 1.2.1 - Added Sleep-mode 1.2.0 - Adding on-screen debugging with toasts messages! Some refactoring for performance. 1.1.4 (1/4/2024) - Name change, performance optimization 1.1.3 - Adding Floodlight. Updating Facebook Ads pixel, improving performance and filters. 1.1.2 - Removal of self-hosted pixels tracking 1.1.1 - Bringing back GTM toggle to save browser memory. 1.1.0 - Improving GTM dataLayer parsing. 1.0.9 - Adding Google consent for Google-based tags 1.0.8 - Adding GTM toggle for less impact on browser memory. Turns OFF after 2 minutes of idle and redesign Settings page 1.0.7 - Updating Microsoft UET & LinkedIn ads tracking. Removing Google Optimize. 1.0.6 - Ability to change GTM dataLayer name, adding enhancements to GTM Tag Assistant 1.0.5 - Improving GA4 debugging 1.0.3 - Improving Facebook Pixel debugging 1.0.2 - Improving TikTok, LinkedIn & Taboola pixel tracking 1.0.1 - Removing redundant code and typo fix 0.9.3 - Google Ads conversion tracking improvement 0.9.1 - Google Analytics 4 debugger upgrade + code optimization 0.9.0 - Performance version. Decreasing the extension weight by 70%. 0.8.8 - Now supports Amplitude + improving Google Tag Manager performance. 0.8.7 - Adding Plausible Analytics, Umami Analytics & AB Tasty 0.8.6 - Fixing display bug for some users 0.8.5 - Improving GTM dataLayer viewer 0.8.4 - Improving Google Tag Manager events parsing 0.8.3 - Improving LinkedIn pixel tracking and Google Analytics 4 ecommerce validations 0.8.2 - Supporting the new TikTok custom events 0.8.1 - Upgrade Google Analytics debugging 0.8.0 - Update Google Analytics 4 CDN 0.7.9 - Updating Facebook pixel 0.7.8 - Upgrade Google Analytics debugging 0.7.7 - Removed cookie module 0.7.5 - Fixed: Some websites bloat GTM dataLayer with faulty values which caused the extension to break 0.7.4 - Adjusting TikTok standard events 0.7.3 - Major performance improvement, adding GTM JSON viewer 0.7.1 - Adding more events to Google Tag Manager dataLayer tracking 0.7.0 - Adding Google Tag Manager tracking 0.6.9 - Bing Ads changed to Microsoft Ads + minor bug fixes 0.6.8 - Adding MixPanel 0.6.5 - Adjusting to Facebook new pixel 0.6.1 - Faster recording 0.6.0 - Supports Snap Ads pixel, TikTok & Reddit pixel upgrade 0.5.9 - Adding Errors view in extension popup 0.5.2 - Fixing LinkedIn account ID identification 0.5.2 - Update TikTok pixel 0.5.0 - Adding Google Ads Conversion tracking 0.4.4 - Adding Google Ads Remarketing tracking and Bing Ads 0.4.2 - Adding AppsFlyer & TikTok tracking, update Twitter pixel 0.4.1 - Adding Pinterest pixel 0.4.0 - Adding Facebook & Quora & Google Optimize pixel tracking, Adding the ability to record activity 0.3.9 - Adding Taboola, Outbrain, LinkedIn and Google Analytics tracking 0.3.5 - Adding Twitter & Reddit pixel tracking 0.0.1 - Initial version
myDatalayer Checker (Viewer / Inspector / Explorer)
View all dataLayer pushes on any site, even while browsing. Includes keyword search and CSV export. View at a glance every dataLayer push on any website and keep track of them as you browse: thanks to the preservation feature, you can follow the push history from one page to another without missing anything. Quickly find the values you need with the search option, which highlights any term within the detected pushes. Enjoy a simple interface that instantly displays all collected data, even when new pushes are generated after the initial load (for example, when clicking an element on the page). Easily export all detected pushes in CSV format to keep track of them or share with your team. With this solution, you can master every detail of your dataLayer in real time, without having to use multiple tools or constantly refresh the page.
GTM DecodeEZ
Analyze and audit your Google Tag Manager with AI. Detect issues, optimize configurations, and ensure GDPR compliance. 🚀 The First Complete GTM Container Inspector Unlike other GTM debugging tools that focus on specific aspects like dataLayer or individual pixels, GTM DecodeEZ provides a unified view of your entire container ecosystem in a developer-friendly interface. The optional AI analysis feature and advanced multi-container management set it apart from traditional debugging extensions. 🔍 Deep Container Analysis - First extension to analyze complete GTM resource structure - Inspect tags, variables, triggers, and custom templates with full detail - Native DevTools panel integration (not a popup or side panel) - Real-time container introspection without GTM account access 📦 NEW: Multi-Container Management - Smart container detection across different domains and pages - Seamless switching between multiple GTM containers in a single session - Cross-domain container tracking with intelligent caching - Integrated container selector in the header for quick switching - Automatic container detection when navigating between sites 🔒 Unique Security Analysis - Only tool that analyzes custom template permissions and security risks - Automated risk assessment for dangerous template capabilities - Security scoring and vendor identification for custom templates - GDPR/privacy compliance checking with detailed permission breakdown 🤖 AI-Powered Insights - First GTM extension with built-in AI analysis - Intelligent problem detection and optimization recommendations - Multiple AI models supported (no API key required for basic features) - Automated compliance and best practices auditing - Smart prompt suggestions for common GTM audit scenarios 🌍 Professional Features - Multi-language interface (11+ languages with auto-translation) - Complete JSON export for documentation and reporting - Advanced search and filtering across large containers - Lazy loading for efficient handling of complex containers - Real-time translation of dynamic content and loading indicators 🎯 Best For: - Developers: Debug implementations, validate configurations, analyze performance impact across multiple environments - Marketers: Audit tracking setups, verify compliance, inventory analytics providers across different properties - Agencies: Quick client audits, professional reporting, multi-site issue identification - Enterprise: Manage complex multi-domain GTM implementations with centralized analysis 📊 Container Analysis - Container Overview: Complete inventory of tags, variables, and triggers - Multi-Container Support: Handle multiple GTM containers simultaneously - DevTools Integration: Native panel in Chrome developer tools - Smart Container Switching: Automatic detection and switching between containers 🔒 Security & Compliance - Security Analysis: Risk assessment for custom templates and permissions - Permission Auditing: Detailed analysis of template capabilities and risks - Compliance Checking: GDPR/privacy compliance verification 🤖 AI-Powered Analysis - AI Assistant: Optional intelligent analysis and recommendations - Multiple AI Providers: Support for various AI models with different capabilities - Smart Suggestions: Pre-built queries for common audit scenarios 🛠️ Developer Tools - Multi-language: Interface in 11+ languages with automatic translation - Export Options: JSON export for documentation and external analysis - Search & Filter: Find specific elements quickly across large containers - Advanced Debugging: Deep inspection of GTM resource structure 1. Install from Chrome Web Store 2. Open DevTools (F12) on any page with GTM 3. Navigate to the "GTM DecodeEZ" tab 4. View your container analysis instantly 5. Switch between multiple containers using the integrated selector 6. Export or analyze with AI for deeper insights - Multi-container management with smart detection and switching - Enhanced translation system with real-time content localization - Improved loading indicators with contextual status messages - Cross-domain container tracking with intelligent cache management - Integrated container selector in the header for better UX - Automatic page change detection with seamless container updates - Optimized refresh logic for better performance during navigation - Enhanced error handling with graceful fallbacks - Improved memory management for large container analysis - Better DevTools integration with native panel behavior - Advanced container caching for faster subsequent loads Note: This extension is not affiliated with Google LLC. Google Tag Manager is a trademark of Google LLC. Perfect for: Digital marketing teams, web developers, GTM consultants, and anyone managing complex Google Tag Manager implementations across multiple properties.
Tag Insight Chrome Extension
That extension brings many features of Tag Insight (an analytics software as a service) to the chrome browser. Description and Advantages of the Tag Insight Chrome Extension: The Tag Insight Chrome Extension serves as a vital bridge between web environments and the Tag Insight SaaS platform. It's specifically designed to facilitate the testing of web analytics and tracking implementations. Seamless Integration with Tag Insight SaaS: The extension works in tandem with the Tag Insight platform, capturing dataLayer data (of the Google Tag Manager DataLayer variable) and interactions from web pages for analysis within the SaaS. Efficient Data Capture for testing: It streamlines the process of gathering dataLayer data for quality assurance tests, enabling the Tag Insight platform to analyze and provide feedback. Simplified Testing Process: Users can initiate and conduct tests effortlessly directly from their browser, with all results and analytics being processed and displayed in the Tag Insight SaaS interface. Advantages for Users: Enhanced Testing Efficiency: By simplifying the data collection process for tests, the extension saves significant time and effort, allowing users to focus on interpreting results and making decisions. Centralized Analysis and Reporting: With all testing results and quality assurances accessible through the Tag Insight SaaS, users benefit from a centralized, comprehensive view of their analytics performance. Streamlined Workflow: The Chrome Extension enhances the overall functionality of Tag Insight by enabling quick and easy data collection, leading to a more streamlined workflow in web analytics and tracking. User-Friendly Design: Designed for ease of use, the extension requires minimal technical expertise, making advanced analytics testing accessible to a broader range of professionals. In summary, the Tag Insight Chrome Extension is an integral component of the Tag Insight ecosystem, designed to enhance the efficiency and effectiveness of web tracking and analytics testing. Its primary. Role is to facilitate data collection for the SaaS platform, where detailed analysis and reporting take place. This integration offers a streamlined, user-friendly approach to web analytics, making it a valuable tool for professionals in the field.
